The Director of Healthcare Insights at Finch Brands is responsible for supporting insights community clients with account management and research expertise, focusing on elevating and overseeing both the work product and the internal Finch team.
While healthcare and pharma will be the primary focus, candidates must also be adaptable and skilled at addressing research challenges in B2B, consumer, or other industries as needed.
Experience owning research projects and client relationships specifically in Healthcare/Pharma is a must for this role, given the importance of this expertise in our work.
This role is client facing and serves as the primary point of contact for ongoing market research needs throughout the year for up to 3-4 different clients. Research will cover a range of quantitative and qualitative topics and methodologies, and this role must be able to understand, prescribe, plan, and analyze research that drives forward the strategies of Fortune 500 and start-up clients alike across a variety of industries.
This role may have the support of junior team members to assist with programming, fielding, and analysis, but is ultimately responsible for the quality of all deliverables and satisfaction of the clients. At times this may involve being hands on with programming surveys, using statistical analysis software such as MarketSight, etc.
The ideal candidate will have deep knowledge of quantitative and qualitative research methodologies, including MaxDiff, Conjoint, Cluster Analysis, Statistical Testing, and online moderation. They must be able to demonstrate experience with projects ranging from multi-phase research plans to qualitative explorations, to brand research, and feel comfortable playing the role of strategy consultant for clients who may not understand their research needs, or how to interpret and act on the findings. Additionally, they must possess a deep understanding of the unique complexities and regulatory considerations of healthcare market research, including navigating compliance standards, addressing patient and HCP sensitivities, and ensuring ethical, actionable insights for healthcare clients.
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Company Description
Finch Brands is a real-world brand consultancy. We exist to help brands win when it matters most. We do this by blending insight, intuition, and creativity to shape brand strategy and drive people to action.
Founded in 1998 by pioneering minds instrumental in the ascent of David’s Bridal and IKEA, the Finch Brands team has extensive experience building, running and growing successful brands. Along with years of agency service, this includes important tenures at Campbell Soup, Kimberly-Clark, Urban Outfitters, Target, and more.
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