What’s the job?
Reporting to the Director of Integrated Marketing, the Head of Creative is responsible for building and leading a new practice of creative concepting for our CertainTeed and Saint-Gobain Integrated Marketing Campaigns, with the key goal of setting the creative output for our organization, ensuring it aligns with our brand mission, vision and product solutions and resonates deeply with our target audiences.
We are seeking a seasoned conceptual creative ninja to join and lead our high- performing team of subject matter experts, to generate high bar creative conceptualization of our 360° campaigns supporting our 1 CertainTeed solutions brand storytelling and high-performance business specific content. The ideal candidate is a highly strategic, versatile wordsmith with a can-do attitude who delights in detail and is lights-out in a room. Additionally, the ideal candidate has created marketing campaigns and has a portfolio that showcases a breadth and depth of thinking across a variety of marketing verticals and target audiences.
A creative master-mind with brilliant ideas that can consistently deliver ideation of customer backwards campaigns rooted deeply in persona and business insights. Concepts that deliver on goals and perform to work cross-channel and funnel.
This role encompasses creative strategy, advertising concept development, platform channel strategy (with a strong focus on social media and online video), and the delivery of these concepts across a diverse media mix.
The Head of Creative will lead across the wide portfolio of sustainable construction solutions with direct input and oversight of creative input across all mediums and manage our internal creative team, including copywriters, art designers, and videographer. Together, they will be driving strategy, brainstorming, and ideation sessions, developing brand platforms and campaigns, creating content, and helping foster the growth of other creative personnel.
What will you do?
What do you bring?
What are our perks?
We provide unique options to fit your unique lives! Our Total Rewards Program is customizable to accommodate your needs. Our menu of flexible options includes, but is not limited to:
Through the responsible development of innovative and sustainable building products, CertainTeed, headquartered in Malvern, Pennsylvania, has helped shape the building products industry for more than 110 years. Founded in 1904 as General Roofing Manufacturing Company, the firm's slogan "Quality Made Certain, Satisfaction Guaranteed," inspired the name CertainTeed. Today, CertainTeed is a leading North American brand of exterior and interior building products, including roofing, siding, trim, insulation, drywall and ceilings.
A subsidiary of Saint-Gobain, one of the world’s largest and oldest building products companies, CertainTeed has more than 6,300 employees and more than 60 manufacturing facilities throughout the United States and Canada.
Saint-Gobain provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Saint-Gobain is an equal opportunity employer of individuals with disabilities and supports the hiring of veterans.
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